The State Of Video In 2013 – Why Companies Need To Embrace Video Now

August 11, 2013
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There’s no denying it. Video usage on the web has exploded. Apps like Vine, Instagram and Youtube make video accessible to the mobile masses. With billions of views across multiple platforms, video is turning into the best way to transmit your company’s message to engaged audiences. Whether it’s visualizing your corporate culture, demo-ing a product,.. read more →

Case Study: Mindy B’s Deli Sandwich Throwdown

February 13, 2013
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Taste How Good Creative Marketing Can Be Opening a new business can be both thrilling and exhausting. Opening a new restaurant is just down right crazy (so we hear) in terms of the advance preparation required before opening day. Just think about all that goes into the opening of a new eatery. There’s the build.. read more →

BMW of Chattanooga TV Commercial Showcases “Heart” of Company

October 23, 2012
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There are projects, and there are really fun projects that make the work seem like play. Our latest collaboration with BMW of Chattanooga to produce another TV commercial in the “Pledge Point” series is such an example. This one garnered attention from BMW’s regional Vice President as well as their home office in Germany.  Using.. read more →

BrandYourself.com – Is It Worth Your Time?

June 22, 2012
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Infographic Detailing Twitter Activity For Chamber of Commerce EXPO Chattanooga 2012

April 30, 2012
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create infographics with visual.ly   As the social media sponsor for EXPO Chattanooga part of our mission was to assist the Chattanooga Chamber of Commerce in stimulating online chatter on spaces such as Twitter. The read more →

Klout Isn’t For End Users. It’s For Brands Looking To Target Them

January 23, 2012
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Everyone’s fired up about Klout – the site that ranks individuals on their influence and reach throughout social media networks. How does Klout measure that? They’re not telling. And despite an outcry from many demanding to know how scores are calculated, Klout remains tight lipped. And why shouldn’t they? Give away the recipe for the.. read more →

Ferris Bueller vs Seinfeld: Super Bowl of Car Commercials

January 18, 2012
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Who will win the Super Bowl – Matthew Broderick or Jerry Seinfeld   Oh, you thought we were talking about the Patriots and Giants. Haven’t they already played it?  We’re more interested in the car commercial wars. Broderick is pushing the Honda CR-V, and Seinfeld the new Acura NSX. But wait you say, aren’t they.. read more →

Case Study: How Twitter Drives Customer Traffic

March 17, 2011
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“How can social media help my business?” We get asked that question every day. Although there are many ways in which it can (brand awareness, PR, SEO, customer service, promotions, etc), we’d like to highlight just one: connecting you with prospects who are looking to buy what you’re selling. We keep talking about how powerful.. read more →

10 Laws of Social Media Marketing

February 21, 2011
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Susan Gunelius recently posted an article in Entrepreneur entitled “10 Laws of Social Media Marketing.”  The piece was intended for business owners just getting started in digital marketing, a guide to build brand buzz and boost the bottom line.  Here they are with the descriptions she included: 1. The Law of Listening Success with social.. read more →

What Is The Co$t of Doing Nothing?

February 11, 2011
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Social media. You’ve thought about it. Maybe you’ve even approached people about it. But what are going to do about it? Days go by turning into weeks, months and before you know it it’s time to close out another year. The marketing of one’s business can often take a back seat as one gets knee.. read more →